Earlier this year, I read “The 12 Week Year” by Brian P. Moran and Michael Lennington.
The book argues that a calendar year — a 365 day time span — is too long a period to effectively plan and execute on your goals. Instead, you should do that process on a quarterly basis, with the help of some practices and procedures from the book.
In this post, I won’t discuss the book itself in great depth. For that, you can read this blog post by my friend Mike Fishbein, or read my own notes here. Instead, I want to discuss how the last quarter, my first “12 Week Year” — Year One — went.
Initially, I set three goals:
Some of those goals might not seem to match the oft-touted SMART criteria, they were good enough for my purposes. I had a clear sense of what I wanted and clear methods for achieving my goals.
Each goal had a number of “tactics” associated with it: one-time or recurring tasks that needed to be completed for me to succeed at that goal each week. As a part of my movement practices goal, for example, I ran three times a week, did max pull-ups and push-ups a week, did yoga and bodyweight exercises, and completed the X3 Bar introductory course. For my goal to read 20+ books, I set aside time to read each week, and tried to read one ebook and one audiobook per week.
I also needed to put certain structures in place that would help me track, evaluate, and work towards achieving my goals. These were the most helpful practices I found:
- Dedicating time to dedicate to my goals (“Strategic Blocks”)
- Dedicating time to catch up on other tasks and responsibilities (“Buffer Blocks”)
- Meeting regularly with an accountability buddy (in this case, Mike Fishbein, who I mentioned above and was a great friend and guide in the process- thanks Mike!)
I also set aside time to review and plan my week. I did not find the scoring tool provided in the book to be as helpful as I expected, but that might have been a product of this particular year and I plan to try it again in my next 12 Week Year.
Overall, I was astonished at how effective the 12 Week Year methodology was. I’ve heard many times that we overestimate how much we can do in a day and underestimate how much we can do in a year, but I got to see that discrepancy first-hand with this process.
At the beginning of my 12 Week Year, I wasn’t sure whether I would even be able to complete my first and most important goal — moving Praxis to Memberful and WordPress — and I felt sure that it if I could, it would take most of the quarter. It turned out to take three weeks of intense work, about 66 total hours of work.
When I completed this goal in the third week of the “year”, I still had nine weeks to go. I added in a completely new goal, to “Create an origin story about meditation and monasticism.” This resulted in the creation of my book, Here to Serve. I completed this by week 5, and decided to focus my efforts on my remaining two goals, which I also completed by the end of the “year.” I ended up reading 29 books!
All in all, implementing this methodology was even more effective than I expected or hoped, and I will be doing it again “next year”!
If you enjoyed this post, give the Digital Productivity Coach a try. It's an interactive coach for digital productivity, available 24⁄7 to give you a feasible next step to improve your productivity skills.
Subscribe to my newsletter, my YouTube channel, or follow me on Twitter to get updates on my new blog posts and current projects. You can also support my work and writing on Patreon.